PRESS . . . |
| . FOR IMMEDIATE RELEASE |
| January 16, 2004 |
| "RedEye" 24-hour film festival launches |
|
SAN DIEGO—Less than three months after its pilot program successfully tested the waters, The American Academy of Arts
(A3) announces that the RedEye 24-Hour Student Film Festival will go live February 7th, at 6 a.m. EST. Scheduled as a
quarterly-held event, the RedEye challenges high school and college student teams from across the U.S. to
take a short screenplay written by a Hollywood screenwriter, then cast, shoot, edit, score and deliver a finished movie of it
in only 24 hours.
Ross Kallen and Dan Senstock are the project coordinators who came up
with the idea, along with other Apple Distinguished Educators intent on showcasing the skill-level and potential of
talented student filmmakers everywhere. Said Kallen, "Digital technology has empowered the new generation of filmmakers.
By their not being hampered by a shoddy script these students can focus on their technical skills and their ability to
harness their creativity in producing a potentially professional-level short in only 24 hours."
On Saturday, February 7th at 6 a.m. EST, participants in the RedEye competition will receive an email notifying each team
where the 3-page screenplay, written specifically for the RedEye by film & TV writer Michael Steven Gregory, can be retrieved
online. They then have until 6 a.m. EST Sunday to deliver their completed movie to a secure location online. Once proper
release forms have been verified, the films will be made available to the general public at the A3 Website.
The RedEye pilot, held in November of 2003 and limited to a handful of select schools nationwide, resulted in 17 different teams participating. 24 hours
after the clock started ticking, only 14 completed and submitted their finished films. Two of them, Rude Awakening,
by the Brooks Film Institute Team, and Purgatory, by the Alliant International University team, are available for
viewing at A3's site here.
The American Academy of Arts provides programs that offer hands-on, project-based learning with a focus on digital
media. Bringing in professional television and film producers, directors, graphics specialists and production teams to
mentor students, its unique approach to education provides real-world experience on both professional-level and student
projects, utilizing the latest media technology. Programs sponsored by A3 have won numerous awards at the
state, national and international levels. Most recently its programs received recognition for student Television
Excellence from the National Academy of Television Arts and Sciences.
WHAT: RedEye 24-Hour Student Film Festival |
